Our Story
Who, ever
in the family knew that entrepreneur has been born in a farmer’s home? In a
home where farming comes by DNA, no matter how long you go back in the history but
find a farmer only throughout the clan. Our Daai’s natural raw instinct and knowledge
of herbs, medicinal plants, oils, spices, vegetables, and fruits, goes into the
root of the invention of this beautiful herbal, chemical free skin care product
line that you see today from Daadi Pharma and the Anti-Pigma is in the center
of it all.
With the generous
intentions to helping the community and people around dearest Daadi ji, facing
skin problems like Melasma, sunburns, pigmentation, blackheads, acne etc., She
collected some readily available fine ingredients like Masoor Daal(Lentil), Saffron
extracts, Multani Mitti, Gulab Jal, Nutmeg, Fenugreek, Turmeric and Virgin Aloe
Vera along with some Essential Oils(Secrete formula) Essential Herbs(Secrete
formula) in the kitchen and around and invented a formula with her
unconditional Love & Care infused in it. When it worked, results were
immensely magical. Soon the formula became talk of the town.
...The Real Inspiration Behind Daadi Pharma Co.
She
always insisted patients on bringing their own material except for two very key
secrete ingredients to prepare the solution for them. She never charged a
single penny until very recently when people reluctant or lazy to bring the material,
requested her to buy herself, use on her side to make the solution for them.
We lost
our beloved Daadi ji in late 80s, but the train once started never stopped as she
passed on this precious secrete sauce to next generation in the family to serve
the humanity further.
After
earning a lot of accolades and reputation in the area, now the start-up age we
the third generation in the clan thought to carry the idea forward to serve
humanity at the mass scale.
Ideated by
a strong woman our beloved Daadi Ji, inspired by her humble character, we
embarked on a journey to provide safe and clean beauty, to bring about
substantial changes in the beauty & wellness sphere. I being a woman, we
have advocated the ‘women in business’ notion whilst giving support to women at
all levels - from handpicking the ingredients to shape up a product, women have
been a quintessential part of the journey. 80% of Daadi Pharma’ team
& board are women.